Theater Advisor

Broadway Grosses week ending 11-8-09

Show Name GrossGross TotalAttn     %Cap     Avg Paid Admission A STEADY RAIN $1,201,252 8,663     101.11%     $138.66 AFTER MISS JULIE $245,254     4,427     74.78%     $55.40 BILLY ELLIOT: THE MUSICAL     $1,381,812 11,246     98.93%     $122.87 BURN THE FLOOR $294,494     5,030     60.23%     $58.55 BYE BYE BIRDIE $617,801     7,883     96.04%     $78.37 CHICAGO $484,255     6,248     72.31%     $77.51 FELA! $236,019     5,654     78.42%     $41.74 FINIAN'S RAINBOW $556,349     10,242     75.26%     $54.32 GOD OF CARNAGE $886,206     7,717     102.27%     $114.84 HAIR $723,831     8,128     71.95%     $89.05 HAMLET $880,552     8,683     92.45%     $101.41 IN THE HEIGHTS $624,046     7,607     69.66%     $82.04 IN THE NEXT ROOM OR

THE VIBRATOR PLAY $142,206     3,569     48.39%     $39.84 JERSEY BOYS $1,179,345 9,891     101.18%     $119.23 MAMMA MIA! $965,548     10,723     89.48%     $90.04 MARY POPPINS $746,047     10,606     73.78%     $70.34 MEMPHIS $613,717     9,422     80.12%     $65.14 NEXT TO NORMAL $381,407     4,881     79.03%     $78.14 OLEANNA $233,311     4,088     63.56%     $57.07 RAGTIME $463,982     8,086     71.23%     $57.38 ROCK OF AGES $589,138     6,723     84.29%     $87.63 SHREK THE MUSICAL $725,297     10,635     76.71%     $68.20 SOUTH PACIFIC $704,615     7,026     84.37%     $100.29 SUPERIOR DONUTS $308,457     4,850     61.18%     $63.60 THE 39 STEPS $180,310     2,923     62.03%     $61.69 THE LION KING $1,244,389 12,184     92.08%     $102.13 THE PHANTOM OF THE OPERA $768,541     9,681     74.93%     $79.39 THE ROYAL FAMILY $229,894     4,398     84.58%     $52.27 WEST SIDE STORY $933,147     10,363     76.33%     $90.05 WICKED $1,511,167 14,035     96.98%     $107.67 WISHFUL DRINKING $386,912     6,457     80.39%     $59.92

Total Gross: $20,439,297

Total attendance: 242,069 @79.81%

Avg Ticket Price: $79.51

Observations: 31 shows, 9 PLays, 2 special events, 3 shows in previews. Grosses and attendance up from last week and from last year same week. The season is going strong now with the holidays approaching and the audiences growing. With 3 shows to open this month we will have 34 total going into the big December month. Interesting to see that the value of a title can overcome terrible reviews-Bye Bye Birdie, while great reviews and no known title can still struggle-The Royal Family.

Broadway Grosses week ending 11-1-09

Show Name GrossGross TotalAttn     %Cap     Avg Paid Admission A STEADY RAIN $1,187,455 8,667 101.16%     $137.01 AFTER MISS JULIE $212,498 4,368 73.78%     $48.65 BILLY ELLIOT: THE MUSICAL $1,357,268 11,261 99.06%     $120.53 BRIGHTON BEACH MEMOIRS $119,561 4,272 44.46%     $27.99 BURN THE FLOOR $199,039 4,224 50.57%     $47.12 BYE BYE BIRDIE $558,758 7,543 91.90     $74.08 CHICAGO $452,812 5,707 66.05%     $79.34 FELA! $200,810 5,609 77.79%     $35.80 FINIAN'S RAINBOW $371,003 10,032 73.72%     $36.98 GOD OF CARNAGE $991,204 8,67 101.66%     $113.06 HAIR $627,172 7,413 65.63%     $84.60 HAMLET $751,526 7,754 82.56%     $96.92 IN THE HEIGHTS $492,463 6,463 59.18%     $76.20 IN THE NEXT ROOM OR 

THE VIBRATOR PLAY $120,650 3,336 45.23%     $36.17 JERSEY BOYS $1,112,351 9,784 100.08%     $113.69 MAMMA MIA! $922,676 10,845 90.50%     $85.08 MARY POPPINS $570,206 8,751 60.87%     $65.16 MEMPHIS $485,106 7,077 60.18%     $68.55 NEXT TO NORMAL $311,150 4,644 75.19%     $67.00 OLEANNA $192,932 3,404 52.92%     $56.68 RAGTIME $364,924 7,012 61.77%     $52.04 ROCK OF AGES $454,427 6,275 78.67%     $72.42 SHREK THE MUSICAL $445,417 7,704 55.57%     $57.82 SOUTH PACIFIC $609,001 6,154 73.90%     $98.96 SUPERIOR DONUTS $278,966 4,742 59.81%     $58.83 THE 39 STEPS $138,621 2,617 55.54%     $52.97 THE LION KING $1,136,368 11,671 88.20%     $97.37 THE PHANTOM OF THE OPERA $742,415 10,128 78.39%     $73.30 THE ROYAL FAMILY $217,833 3,715 71.44%     $58.64 WEST SIDE STORY $857,501 9,822 72.35%     $87.30 WICKED $1,489,548 14,302 98.83%     $104.15 WISHFUL DRINKING $330,654 5,540 68.97%     $59.68

Total Gross: $18,302,311

Total Attendance: 229,603 @73%

Avg. Ticket Price: $76.25

Observations: 33 shows running, 10 plays, 2 special events. Every show but Finian's and God Of Carnage, were down this week with Halloween and The World Series over the weekend. Finian's opened to rave reviews and should start to reap benefits at the B.O. while Memphis not moving the needle after very strong reviews. Some shows barely hanging on and The Simon plays close after one week! Although sales and attendance are up over same week last year, the market is very tight and the recession is clearly telling us that consumers are very picky about what shows they are willing to spend money on.

Broadway Grosses week ending 10-25-2009

Show Name GrossGross TotalAttn %Cap     Avg Paid Admission A STEADY RAIN $1,213,983 8,676     101.26%     $139.92 AFTER MISS JULIE $216,363 4,968     83.92%     $43.55 BILLY ELLIOT: THE MUSICAL $1,429,330 11,372     100.04%     $125.69 BRIGHTON BEACH MEMOIRS $124,720 5,849     60.88%     $21.32 BURN THE FLOOR $301,345 5,327     63.78%     $56.57 BYE BYE BIRDIE $638,124 8,137     99.13%     $78.42 CHICAGO $615,447 7,624     88.24%     $80.72 FELA! $219,116 5,037     81.50%     $43.50 FINIAN'S RAINBOW $345,067 9,170     77.01%     $37.63 GOD OF CARNAGE $900,914 7,715     102.24%     $116.77 HAIR $855,348 9,631     85.26%     $88.81 HAMLET $863,934 8,306     88.44%     $104.01 IN THE HEIGHTS $724,508 8,793     80.52%     $82.40 IN THE NEXT ROOM 

OR THE VIBRATOR PLAY     $56,201     1,710     46.37%     $32.87 JERSEY BOYS $1,175,433 9,898     101.25%     $118.75 MAMMA MIA! $980,401 11,326     94.51%     $86.56 MARY POPPINS $701,021 10,012     69.64%     $70.02 MEMPHIS $528,902 9,814     83.45%     $53.89 NEXT TO NORMAL $420,824 5,341     86.48%     $78.79 OLEANNA $265,077 4,309     66.99%     $61.52 RAGTIME $270,161 5,609     79.06%     $48.17 ROCK OF AGES $601,568 6,960     87.26%     $86.43 SHREK THE MUSICAL $497,813 8,428     60.79%     $59.07 SOUTH PACIFIC $784,183 7,653     91.89%     $102.47 SUPERIOR DONUTS $333,005 5,216     65.79%     $63.84 THE 39 STEPS $209,952 3,109     65.98%     $67.53 THE LION KING $1,291,847 12,719     96.12%     $101.57 THE PHANTOM OF THE OPERA $808,695 10,759     83.27%     $75.16 THE ROYAL FAMILY $257,220 4,496     86.46%     $57.21 WEST SIDE STORY $1,107,211 11,842     87.23%     $93.50 WICKED $1,525,772 14,431     99.72%     $105.73 WISHFUL DRINKING $391,253 6,404     79.73%     $61.10

Total Gross: $20,654,736

Total Attendance: 250, 641 @83.71%

Avg. Ticket Price: $76.36

Observations: 32 shows, 10 plays, 21 Musicals, 1 special. Once again th three big star-studded play bring in large box office. I disagree with Patrick Healy at The NYT when he said that our B.O. is artificially being held up by the big star driven productions. Broadway has always had star-studded shows and they have always supported the gross b.o. However, if it were not the three, GOC, ASR and H, there would have been 3 other productions in those theaters selling tickets. Some newcomers joined the ranks, Memphis, BBM and Fela ( previews), Finian's (previews). Sad to see Oleanna performing poorly after good reviews and the shows in previews struggling to find an audience. The Fall is in full swing on Broadway.